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Burberry Bridges NFT With Physical Limited-Edition Scarf Ahead Of Alibaba Singles' Day
Ecommerce in China: Why are Western brands flocking to Alibaba's Tmall?
Gucci Launch Caps Off a Big Year for Tmall Luxury Pavilion | Alizila
Burberry's Tmall Flagship Store Story – China Internet Watch
TMALL CLUB — SYLVANA LAUTIER
Can luxury brands find a bedfellow in China's livestreaming?
Tmall's Latest Platform Proves That Digital Collectibles Are Taking Over China | Jing Daily
Alibaba Rolls Out Deeper Immersive Luxury Shopping Experience In The Metaverse | LUXONOMY
TMALL CLUB — SYLVANA LAUTIER
Alibaba's Luxury Pavilion is One of the Most Intriguing Spaces on the Web - The Fashion Law
Tmall partners with 40 brands, playing on digital blind box marketing
Burberry's Tmall Flagship Store Story – China Internet Watch
Big brands supporting Tmall Luxury Pavilion - Inside Retail
توییتر \ Alibaba Group در توییتر: «.@Burberry used the Tmall Global Fashion Show to announce the launch of its Mr. Burberry cologne on China's leading B2C shopping site. https://t.co/PTyAyjVlaD»
Ling on Twitter: "The biggest surprise&the most exciting part of China's largest shopping holiday“11•11” this year: not the huge discount or new product launch, but that you get a limited NFT (issued
TMALL CLUB — SYLVANA LAUTIER
Luxury's Livestreaming Gamble | BoF
Burberry Sets Layoffs as Sales Bounce Back in Mainland China, Korea – WWD
One-to-one “video advisor” debuts on Tmall Luxury Pavilion | Dao Insights
How China's luxury brands rode out the storm with digital experiences
Chinese villagers snap up Buicks, limited-edition Burberry scarves sell out in Singles' Day promotion | South China Morning Post
Opening of Burberry Tmall Store - Fashion China
Luxury Brands Are Creating NFTs to Cash in on Singles' Day in China
Alibaba Rolls Out Luxury Shopping Experience In The Metaverse