The Matrix - Brand Orientation
The New Kids on the Block Exploring the brand identity of disruptive innovators
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The Corporate Brand Identity and Reputation Matrix – The case of the Nobel Prize | SpringerLink
The corporate brand identity matrix | SpringerLink
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Figure 2 from The Nobel Prize: the identity of a corporate heritage brand | Semantic Scholar
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Corporate Brand Identity Matrix - An introduction - YouTube
PDF) The corporate brand identity matrix
What Does Your Corporate Brand Stand For?
Figure 4 from The Nobel Prize: A 'Heritage based' Brand-oriented Network | Semantic Scholar
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