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INTRODUCTION - NIKE Just Do It is an example of a brand campaign that tapped deeply into the authentic character of Nike's brand values and brand. - ppt download
How did Nike come up with its iconic slogan 'Just Do It'? - Quora
Just Do It: How the iconic Nike tagline built a career for the late Dan Wieden : NPR
UPDATE: Alle info rond de Nike 'JUST DO IT' collectie op een rij! - Sneakerjagers
Growing Bolder - In 1988, 80-year-old Walt Stack was featured in Nike's first-ever "Just Do It" ad which has been called the greatest advertising slogan of all-time. The ad featured Stack running
The Best “Just Do - Image 1 from Nike Celebrates 25 Years of Its "Just Do It" Campaign | BET
The first use of Nike's “Just Do It” tagline | The Advertiser